It’s 2014 and the world is changing. No longer will billboard advertisements and blurbs placed in the back of phone books suffice when it comes to marketing; as a real estate agent, you need a website. Especially considering the state of the economy and the housing market at the moment, there are thousands of other real estate agents all vying for a slice of the same, small pie. If you want to stand out from the crowd and get noticed, you need a website of your own – and not only a website that looks nice, but that utilizes the principles of online marketing and search engine optimization, allowing you to climb to the ranks of search engines. In addition, a website allows you to build your personal brand, and become the ‘go-to’ person for people in your area. That alone will generate more business than you know what to do with.
Ad Army Group provides real estate agent web development services for a wide range of people. Paul Cookson is a marketing and real estate agent web development expert with years of experience who knows exactly how to wedge his way into a specific niche and make his client the top dog in that area. The extensive portfolio of Ad Army Group proves just how effective they are, with clients ranging from realtors to athletes, charities, restaurants, and more. Ad Army Group helped hundreds of people get the marketing services they need, and they can help you, too.
Realty Sites Examples
Take Trudi Johnson’s real estate page as an example of the kind of real estate agent web development work that Ad Army Group provides. The page achieves two things that are hard to get right: it is attractive aesthetically, with a good mix of color, but it doesn’t overwhelm the viewer. The large image of Trudy Right in the middle of the page shows her as a kind, approachable looking woman, and the pose she holds symbolizes the dual approach realtors must have when dealing with clients. On one hand, she invites buyers to talk to her about finding the perfect home. On the other, she invites sellers to discuss strategies for putting their home on the market and helping them relocated. Her page establishes Trudi as an authority in the real estate market, furthers her personal brand, and draws clients in.
Vanessa Roman is another example of real estate agent web development. The well-known host of “Reno vs. Relocate” on HGTV, Vanessa’s page is very simple: a picture of her standing next to a comically large sale sign. The sign is so recognizable that little more needs to be said, and the central banner is a different color than the rest of the page, immediately drawing the eye to it. The words, “Real estate,” show what her main area of focus is, but the smaller portions of the page – Reno vs Relocate, Media, Public Speaking – demonstrate that Vanessa has a diversified set of skills. The image of her on the side gives the viewer an idea of what the person they’re considering looks like, which is largely important when it is someone they will deal with on a day to day basis during the process of buying or selling a home.
Peter Babin’s website is an example of the variety of people that Ad Army Group works with. Not only do they create fantastic real estate agent web development pages for Remax agents, but also for the Royal LePage company. Peter’s website reflects the previously mentioned Trudi Johnson’s page in several ways. Peter stands in the center of the page, and his phone number is prominent in the top corner of the screen. Visitors will never be confused about the proper contact information. Buyers and sellers can clearly tell where to go to find the information they need. The rest of the page is a bit of a minimalist design; not too much going on, and it draws the eye to the relevant information.
Connect The Dots is a bit of a different service, but it still falls into the real estate industry – and they still needed a real estate agent web development page, which Ad Army Group provided. The company is a professional staging company that helps makes homes look nice for potential buyers, but few real estate agents could find them because they didn’t have a website. Now, their website is centered, with an attractive off-white background and content that details exactly what they do in a short, easy to read manner. Their contact information is readily available on the page, as is their logo, further helping to spread their brand.
A final example of Ad Army Group’s real estate agent web development work is the website for 311 Manhattan. It’s a website for individual homeowners who are trying to sell their home. The entire page is dedicated to a virtual tour and images of the interior of the home, making it easy for prospects to view the home at their leisure, and frees the homeowners from giving constant tours. The homeowner’s information is available for contact. The page itself is attractive, with a central image of the home immediately giving the purpose of the page to a visitor, and the arrangement of images draws the eye to the important information. While not a real estate agent web development page for an agent, this site still serves an essential purpose.
Realty Agents Get Marketing Help
Ad Army Group creates attractive, effective real estate agent web development pages for teams and companies as well as it does for individuals. Take National Team Realty Inc, for example. The page has an attractive blue background with a city overlay, and the logo at the top of the page helps to make the company’s brand more recognizable. While there is a lot of information included on the home page, it isn’t cluttered, and is organized in a way that makes it easy to find what you may be looking for. The two rows of icons include information for two specific sections: buying a home and selling a home. All of the information a browser might be looking for can be found on the home page, and yet the website still looks attractive. Delving deeper into the site reveals specific pages for the individual agents on the team, as well as free reports that home buyers might find useful.
Not only real estate agent web development, but also web development for professional athletes. Ad Army Group has created websites for the Toronto Blue Ice jets, Sarah Wells, an award winning Olympic sprinter, Melissa Tancredi, and many others. The charities they have helped include Dixon Hall, Walk4Diabetes, Stop Concussions, Books With No Bounds, and several others. No matter the niche or industry, Ad Army Group helps their clients create eye-catching websites that get the job done.
Ad Army Group has many real estate agent web development clients, and many other clients for many different service industries. They are an expert in providing all the information anyone might be looking for in one easy to find location, while simultaneous making the website pleasing to the eye. If you’re a real estate agent looking to get your first website up and running, they’re a fantastic choice. Not only can they take the process of creating a website out of your hands, but they understand the not always exact science of online marketing. Ad Army Group can help you ensure that your website gets noticed and that more business is driven through your doors. In addition, Ad Army Group knows marketing offline, as well. They can provide you with tips and advice to better reach potential customers and clients through more traditional methods.
Web Design Should Accomplish Something
As for websites, there are a few things a successful real estate agent web development should accomplish. While an informational site is one thing, a real estate agent web development has the complex mission of reaching clients, enticing them to give you a call, and providing them with the information they may need, all while remaining nice to look at. Then it also has to be optimized for search engines, so you have to take into account the meta tags, content, keyword density, and more. If this makes your head spin, don’t worry – that’s what Ad Army Group is for. They understand the mechanics and algorithms behind search engines and websites, and know how to succeed in real estate agent web development where so many others fail.
In addition to real estate agent web development, Ad Army Group provides consultation on marketing plans, marketing strategy, advertising strategies, and more. Establishing a brand isn’t easy, and Ad Army Group understands that – by building a campaign around a central theme, it makes it easy to watch your brand grow more and more as you become a recognizable name in your community.
Bring More Clients
If you are interested in having Ad Army Group provide real estate agent web development that will bring more clients to you and increase your business and income, contact them today. Pick up your phone now and call Paul Cookson for a free, no obligation phone consultation. You and he can discuss the vision you have for your website, the future of your business, and how you want to succeed. You’re under no obligation to follow through, either – Paul is happy to lend his marketing expertise and inform you of the ways Ad Army Group can help. Call 416-271-7994 today.