Project Description
Do You Need Marketing Help?
Eric Lindros
Hockey legend Eric Lindros asked AdArmyGroup.com to create a fresh, impactful website. Our solution, as always, was to bring a sophisticated SEO and marketing strategy to bear and create a new brand identity and user-friendly web site design.
With bold visuals, a new logo, as well as videos and original music from Michael Hanson of Glass Tiger fame, the result was an interactive design that allowed fans to get to know Eric personally and professionally.
The site is dynamic and fast-moving. Just like Eric when he dominated both the NHL and International hockey stages.
Whether watching video highlights of Eric’s playing career or looking at photographs from his youth, the site is easy to navigate, from the homepage to statistics to Eric’s bio and booking information.
The video playing on the site’s homepage engages viewers for 10 minutes. Titled “I Like the Big ‘E’,” it showcases numerous highlights of Eric’s career such as hard-hitting checks and lightning-fast goals.
With high-energy drums and lyrics to a more serious, suspense-filled set building to a crescendo the video is a moving encapsulation of Eric’s career.
Need a champion to go to war for your business? Book an appointment with AdArmyGroup.com so we can get started on an incredible web presence for you. Click here.
When living legends like hockey great Eric Lindros hang up the skates and want the best website possible, there is no better choice than Paul Cookson and his team at Adarmygroup.com. When creativity and fresh ideas are needed, the best marketing and web design team in Toronto scores the winning goal every time.
The website Adarmygroup.com made for Eric showcases the talents of the agency. The visuals are stunning, making a viewer feel as if he can step through the screen and score a goal with an assist from Eric. Whether watching video highlights of Eric’s playing career or looking at photographs from his youth, the website allows fans the opportunity to get to know Eric both personally and professionally. The site is very easy to navigate, easily moving from the homepage to statistics to Eric’s bio and booking information. The site is dynamic and fast-moving just like Eric when he dominated both the NHL and International hockey stages.
The video playing on the site’s homepage will captivate a viewer for its entire 10 minutes. Titled “I Like the Big ‘E’,” it showcases numerous highlights of Eric’s career such as hard-hitting checks and lightning-fast goals, all the while set to music matching the footage. From the opening song complete with high-energy drums and lyrics to a more serious, suspense-filled set building to a crescendo the viewer finds himself cheering for every goal, yelling for every fight and applauding a stellar career of one of hockey’s all-time greats.
As you can see, Eric Lindros chose the best when he needed a website that would stand out from the rest. Like Eric in his playing career and today, Adarmygroup.com delivers nothing less than total team effort and dedication to their craft. Whether working with a hockey superstar or a local lawn care company, Paul Cookson and his winning team can create not just a website but a total marketing campaign to give any business a future hall of fame career.
Business owners and marketing managers know what creates and maintains a solid business is getting customers to pick up the phone and call. Adarmygroup.com also understands this and is committed to finding the right solutions to accomplish whatever goals a business has set for itself. Fresh ideas are the foundation upon which successful businesses are built. A stagnant business is a failing business in today’s ever-changing world. Smart business owners and marketing managers know that a company’s morale and profits are directly connected to being able to see the big picture and move forward, with those that don’t being left behind in a cloud of dust.
Adarmygroup.com is the best marketing consultant Toronto businesses can choose. Unlike other web design companies, they understand marketing and what it takes to make the phone ring. Whether it’s websites, brochures, billboards or print ads the Adarmygroup gives a call to action to potential customers. Whatever is needed to promote and market a business Adarmygroup can meet the challenge and win every time.
Many of today’s big, agencies can’t get out of the “Mad Men” mentality of the ’50’s and ’60’s believing that radio, television and newspaper ads are one of the only ways to advertise businesses. The Adarmygroup is built for today’s world and is able to take a new or existing business, analyze it, inspect it and then develop a modern strategy to increase sales, profits and morale.
Marketing Experience Matters
How do these advertising strategists, marketing experts, graphic designers and copywriters do it? How do they design and implement a business plan of videos, websites, logos and other advertising tools? The answer is experience. When the best marketing consultant Toronto has is needed, folks in the know pick up the phone and call Paul Cookson and the Adarmygroup team. Many companies have a CEO that is hands-off with clients. That’s not the case with Paul. With over 20 years of experience in marketing, sales and entrepreneurial ventures Paul is the right man for the job. With enthusiasm that captivates anyone meeting him, he is able to describe his vision for success in a way that leaves no doubt in a business owner’s mind he has found the answer to his problems.
Paul writes a marketing column called “Ask an Ace” and also produces the marketing podcast “Marketing 411.” And with his track record, Paul is definently an Ace when it comes to succcessful marketing strategies. He took one company from annual sales of $2 million to $42 million when he left. Another company Paul took from losing $20,000 per month to annual sales of over $12 million. He not only talks the talk but also walks the walk.
But Paul will be the first to say that he alone is not the reason for success in any marketing campaign. He has assembled a very talented group of people to assist him. One of these is Michael Hanson, a founding member of the popular Canadian rock band “Glass Tiger.” You’ll notice Michael’s work on Eric Lindros’ website video “I Like the Big ‘E’,” and putting his musical talent to work for any business will be a needed surge of energy and passion. Other team members skilled in graphic design and video production bring years of experience to the table producing television commercials and developing websites for large and small accounts. Some of the more important members of the Adarmygroup are the SEO experts. Always ready for a challenge, they constantly seek ways to improve search engine optimization and help businesses rise to the top of any search engine.
Look for Quality
One look at the many websites Adarmygroup.com has created for clients will immediately show the quality this agency is known for. Whether it’s living legends from the NHL or small start-up businesses in Toronto, Adarmygroup.com is what’s needed to go to the next level in website design and marketing. Paul Cookson and his talented staff are at the ready to handle any challenge thrown their way. They’ve rolled up their sleeves and stand prepared to work hard for you. Call Paul Cookson at 416-271-7994 and book an appointment with him so he can get started on an incredible web presence for you.
Project Details
CLIENT
Eric Lindros
PROJECT TYPE
Sports
SOLUTION
Full brand identity, new logo, marketing strategy and user-friendly web design.