What’s hot right now in Search Engine Optimization (SEO) strategies? Local marketing. Statistics indicate that 70% of individuals searching the web are doing so to find a local, small, business. Think about it. If you are a big-name company, wouldn’t you already know the brand and most like the associated URL? However, for those people looking for a small business in their area, they must find them by doing searches online. An Oshawa website designer who is an expert in local marketing online, like the Ad Army Group in Oshawa, Canada, can help small businesses drive customers to their doors.
The Benefits of a Local Oshawa Website Designer
It’s not just the programming that is important (although that’s critical), but also by hiring a local Oshawa website designer, small business owners can meet with the company face-to-face instead of relying solely on text emails and phone calls. This is particularly important in the initial stages of a project, where you want to make sure both you and your Oshawa website designer are on the same page when it comes to the look and feel of your project. It can also help reduce numerous miscommunications and back-and-forth emails that waste time and cost money.
An Oshawa website designer that understands that your business relies on foot traffic, even more so than web traffic, should know how to add tags and program sites so that it places well for your particular local area. For many small businesses, they’re not competing with the giant corporations, but with each other to gain market share in a local area. Companies which can provide an Oshawa website designer that is also a marketing expert will be making sure your business needs are met, as well as your coding needs.
How to Locate an Oshawa Website Designer and Marketing Company that Specializes in Local Businesses
The proof is in the portfolio. While an Oshwa website designer company is not always an advertising agency, Adarmygroup.ca is both a marketing consultant and website designer expert. These are some of the WOW factor sites you can see in their portfolio:
Local Sport Celebrity Sites – Not one, but several professional Canadian-born, ice hockey professionals have trusted Adarmygroup.ca as their Oshawa website designer of choice for their personal websites. Included in this list are: Ryan O’Reilly, Curtis Joseph, Darryl Sittler, and Eric Lindros. A celebrity sports site for local fans needs to be optimized for local searches using SEO techniques. Fans can look up where they’re playing, their statistics, their charitable activities, and any news on their favorite local hockey player.
Vanessa Roman’s Real Estate Site – When a big-name star of HGTV, like Vanessa Roman, went looking for a website designer, Oshawa,she didn’t go for a globally-branded site. Why? Vanessa had some very local business interests that included her real estate service. While her television personality may appeal to a global audience, her business required that she get clients in her local area. Not only that, but many of her potential customers were normally going to be in their cars cruising neighborhoods to find their next real estate buy. The Ad Army Group Marketing Services made sure her site was accessible in a mobile-friendly format to meet the needs of those customers viewing offerings on their smartphones.
South of Temperance Site – South of Temperance hired an Ad Army Group Oshawa website designer to entice people into visiting this local Toronto restaurant. With an eye towards marketing, the site was developed with luscious multimedia of tempting signature dishes, both in picture format and video. Once clicked, these images could provide menus for the restaurant. Other types of things that new customers might seek for a new restaurant, like links to news stories on the restaurant and what events and specials the restaurant hosted during a specific time period were also made easily available by the Oshawa website designer. This made it a cinch to convince people who might be viewing the restaurant online while they drove around in their car looking for a good place to eat, that South of Temperance was the place to go.
All Smiles Dentist Site – The Oshawa website designer for this site was also hired to include a logo design. The Adam Army Group is a full-service website designer that provides images, logos, web development, and online marketing expertise. Instead of a generic logo, Ad Army group focused on building a new brand for a local dentist who wanted to differentiate the practice from all the other dentists online. To further brand them as a local outfit, they provided additional services by creating a promotional Darryl Sittler special toothbrush for new customers who sought out their new offices for treatment. Branding and marketing were critical elements for the website designer to include in the planning stage of the All Smiles Dental Centre.
Stone Age Tattoos – Even creative businesses, like tattoo parlors, are local establishments that can benefit from the creativity and expertise of the Ad Army Group of talented Oshawa website designers and graphic artists. The owner wanted a landing page that would grab the interest of viewers who were going to see him on a makeover TV series by the name of Tattoo Rescue. The Ad Army Group created a colorful home page to create instant attraction for those people coming to the site for the first time, and provided even more reason to stay with a tattoo gallery of the work done at Stone Age Tattoos. Included as part of the services was a logo redesign and branding for the small business as well. Not only did the owner need someone who understood the creative aspect of his business, but also a website designer, Oshawa-based, that would create a site that wouldn’t crash with all the expected traffic from the television show.
Stop Concussions Website – Not every site is about selling something or a creative endeavor. The Ad Army Group has also worked with educational non-profits, like Stop Concussions to find out more about how to protect sports players from the hazards of their profession. In that situation, less is more, and the Ad Army Group went with a simple, but elegant, layout that focused more on the information and less on trying to impress people with too much glitzy design. This is one way to make sure the look and feel of a website also matches the message it aims to deliver.
Marketing Expert Paul Cookson
Who is behind the scenes working hard towards Ad Army Group’s success? Marketing genius, Paul Cookson, is the brains behind the mission to provide website design services matched with expert marketing advice that helps small businesses to position themselves well online. Paul Cookson acts as a marketing consultant that can help businesses create winning strategies that advertise their offerings in a way that is going to lead to high traffic counts and more conversions. He’s a trusted name in the industry, garnering the admiration of big-name stars as well as no-nonsense small businesses. Along with the website designer assigned to a particular project, comes Paul Cookson’s expert insights developed by years of marketing and branding experience. That’s why Ad Army Group’s website development is unique amongst the rest of the run-of-the-mill website development sites. Call Ad Army Group marketing expert, Paul Cookson, to get your own custom marketing consultation for your unique business needs.
Reasons You Should Call Us Today
If you want your site to be virtually technically expert while promoting your business in the best light possible, you will need the services of both a web designer and marketing professional like the Ad Army Group. Rather than going to two different companies, one an advertising agency and another a website designer, you can get both needs met at the Ad Army Group. They have the experience in all aspects of website design and development to strategically position your company for local searches. The website designer will deliver stunning graphics and multimedia content that performs well under large volumes of traffic. The Ad Army Group is your one stop shop for branding, logo design, website development, and search engine optimization for local searches. They will figure out your business’ unique selling points and market them to create buzz online to get your phone ringing.
Take advantage of our joint marketing and website development experience to get the job done right by contacting us today.